Measured Updated dailyMarkdown copy
Reverse countdown with one-line verdicts
A viral gaming format on TikTok and Instagram
Rank a franchise, a stat or a year's releases from worst to best, or from least to most, giving each entry one sentence or one number and saving #1 for the end.
3
accounts it worked for
9x
median, times their usual
#28
of 35 in gaming
Editing trick
Video, Talking head
Why it works
Viewers stay to see where their favorite lands and to argue with the order. Epix.gaming1, maxktv2, jacobm.stevens and _tomanderson16_ repeat this, and _tomanderson16_ puts an exact count or percentage on every entry.
Hook formulaEvery [franchise/item] ranked from worst to best (or by [metric])
How to make it
- 1Pick a countable list or a franchise
- 2Give each entry a quick clip plus one verdict or exact number
- 3Place a fan favorite surprisingly low and hold #1 (or Part 2) for last
Examples
Best first, one per account. Each links to the original post.
- @_tomanderson16_
58K followers, Instagram
“The Hardest Ranks To Reach In Video Games”
24x their usual views, video, game news and reviews
- @jacobm.stevens
225K followers, TikTok
“Ranking EVERY game I Beat in 2026 Worst to Best (40 Games💀)”
8.4x their usual views, talking head, game news and reviews
- @houserulesdallas
101K followers, Instagram
“Top 5 Best Selling Board Games”
4.3x their usual views, talking head, game news and reviews
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How this is measured
- Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
- TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
- A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
- Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.