Measured Updated dailyMarkdown copy

Enlarge the one HUD element that proves it

A viral gaming format on TikTok and Instagram

Crop or zoom the single UI element that carries the point (health bar, scoreboard stat, circle indicator, toggle) and hold it big on screen.

5

accounts it worked for

21x

median, times their usual

#6

of 35 in gaming

Editing trick

Voiceover, Talking head

Why it works

Viewers instantly see the stakes or the symptom without hunting around the screen. Clips, tips and fixes all use it.

Hook formula[Extreme stat or symptom], watch this [UI element] right here.

How to make it

  1. 1Find the tiny UI element the point depends on
  2. 2Crop, zoom or pin it center-screen from the first seconds
  3. 3Keep it enlarged while the action or explanation plays

Examples

Best first, one per account. Each links to the original post.

  • @heroclickerfn

    12K followers, Instagram

    “HERE'S”

    139x their usual views, voiceover, tips and guides

  • @zbtips

    5K followers, Instagram

    “STOP WAITING TO REBOOT”

    56x their usual views, voiceover, tips and guides

  • @milo_bc

    130K followers, Instagram

    “IN DMZ”

    8.9x their usual views, talking head, tips and guides

  • @shipstreaming

    83K followers, Instagram

    “1 HP NO PROBLEM”

    8.3x their usual views, talking head, tips and guides

  • @chbekrwz3t8

    10K followers, TikTok

    “INSANE HEALS SIGMA BUILD”

    7.2x their usual views, talking head, tips and guides

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More gaming formats

What’s working in gaming this week

How this is measured

  • Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
  • TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
  • A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
  • Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.