Measured Updated dailyMarkdown copy
Answer a viewer comment from earlier hit
A viral gaming format on TikTok and Instagram
Make a follow-up that replies to a comment or criticism on a previous successful post, leading with the answer or the flaw.
4
accounts it worked for
12x
median, times their usual
#15
of 35 in gaming
Angle
Voiceover, Screen recording, Talking head
Why it works
It reuses an audience already interested in the topic and feels like a conversation. Moviecomicjunkie and gaminginyellow both build follow-ups from viewer reactions.
Hook formulaYou asked [question], the answer is [blunt answer]
How to make it
- 1Pick a top comment or objection from a hit post
- 2Give the blunt answer or show the flaw first
- 3Tease the next step
Examples
Best first, one per account. Each links to the original post.
- @ashsden
5K followers, Instagram
“as soon as I”
31x their usual views, voiceover, tips and guides
- @glistco
310K followers, TikTok
“Reply to pokemonmonstero4d's comment Never vertical always horizontal”
39x their usual views, screen recording
- @moviecomicjunkie_2.0
43K followers, Instagram
“Just wondering why didnt the people of middle earth create a bunch of those dragon killer bow things like surely the dwarves...”
12x their usual views, talking head, game news and reviews
- @gaminginyellow
78K followers, TikTok
“Ever since I got my CRT TV, I've brought you guys along on this journey.”
2.6x their usual views, screen recording, game news and reviews
Your post here and want it removed? Email [email protected].
This is the preview. Start a free trial for the full library.
The full library has every post, format and hook in gaming, plus long-running Meta ads, and your AI agent can search it over MCP. The library comes with Volume Core and Pro, from $29.99 a month, and every plan starts with a 3-day free trial.
For AI agents
Start a free trial, add this MCP server to your agent (Claude, ChatGPT, Cursor, Codex), then ask it for what’s working or make this request:
Get the MCPMore gaming formats
- Hold the game's name until the end
10 accounts, median 20x their usual
- Explain unknown game with two famous ones
10 accounts, median 17x their usual
- Corporate villain story with screenshot receipts
8 accounts, median 12x their usual
- Pack many game screenshots into one grid slide
8 accounts, median 11x their usual
- Running profit/loss counter while opening packs
8 accounts, median 9x their usual
- Enlarge the one HUD element that proves it
5 accounts, median 21x their usual
- Hidden setting that kills an annoyance
7 accounts, median 8x their usual
- Turn viewer comments into the next episode
6 accounts, median 10x their usual
- Blame a default setting for your frustration
4 accounts, median 32x their usual
- Niche game anchored to a famous franchise name
5 accounts, median 14x their usual
How this is measured
- Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
- TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
- A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
- Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.