Start free trial

Measured Updated dailyMarkdown copy

Exact words to say, not abstract advice

A viral relationships and dating format on TikTok and Instagram

The post gives word-for-word lines or texts the viewer can copy and use in a specific hard moment.

9

accounts it worked for

12x

median, times their usual

#6

of 55 in relationships and dating

Angle

Talking head, Slideshow

Why it works

Fn_amazing, mackenzieherman, sukainalouisa, colezesiger, melissadivaris and itsonus all beat their own abstract posts by handing over scripts. Viewers save them and screenshot them for real conversations.

Hook formula[Number] [texts/things to say] when [specific situation]: copy and paste the last one

How to make it

  1. 1Name one specific high-stakes situation
  2. 2Write out the exact line or text for it
  3. 3Show it on screen in a box or text thread
  4. 4Optionally rank the scripts and tease that the last is the strongest

Examples

Best first, one per account. Each links to the original post.

  • @sukainalouisa

    207K followers, TikTok

    “THIS IS WHAT YOU SHOULD BE ASKING MEN !!!”

    40x their usual views, talking head, breakups

  • @fn_amazing

    33K followers, TikTok

    “THE TOOLKIT THREE TEXTS AN AVOIDANT CAN'T RECOVER FROM.”

    70x their usual views, talking head, breakups

  • @emotionallines.2

    97K followers, TikTok

    “how to talk”

    21x their usual views, talking head, couples

  • @melissadivaristhompson

    624K followers, Instagram

    “What your attachment style needs to hear after a fight”

    14x their usual likes, slideshow, breakups

  • @tanyasangani

    93K followers, Instagram

    “here's how to be Dangerously Confident”

    10x their usual views, talking head, breakups

  • @colezesiger

    380K followers, TikTok

    “How to reconnect AFTER no contact (step by step)”

    7.3x their usual views, slideshow, breakups

  • @itsonus

    46K followers, Instagram

    “WE NEED TO COMBAT SEXUAL ASSAULT ON COLLEGE CAMPUSES Here's how →”

    7.8x their usual likes, slideshow, breakups

  • @mackenzieherman

    151K followers, TikTok

    “Responses To Breadcrumbs 5 examples, last one is the strongest 🫪🫠💔”

    3.1x their usual views, talking head, breakups

  • @dr.alexandra.solomon

    238K followers, Instagram

    “A sacrifice within a relationship is a unique form of grief.”

    2.9x their usual likes, slideshow, breakups

Your post here and want it removed? Email [email protected].

This is the preview. Start a free trial for the full library.

The full library has every post, format and hook in relationships and dating, plus long-running Meta ads, and your AI agent can search it over MCP. The library comes with Volume Core and Pro, from $29.99 a month, and every plan starts with a 3-day free trial.

Start a free trial

For AI agents

Start a free trial, add this MCP server to your agent (Claude, ChatGPT, Cursor, Codex), then ask it for what’s working or make this request:

Get the MCP

More relationships and dating formats

What’s working in relationships and dating this week

How this is measured

  • Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
  • TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
  • A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
  • Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.