Measured Updated dailyMarkdown copy

Full tool workflow shown on screen, nothing gated

A viral business and marketing format on TikTok and Instagram

Show the actual tools, tabs, URLs, prompts and clicks for the whole workflow on screen, rather than teasing it and gating it behind a comment.

3

accounts it worked for

20x

median, times their usual

#24

of 44 in business and marketing

Angle

Talking head, Video, Voiceover

Why it works

Viewers get real value they can screenshot, and the posts outperform vague hype or lead-magnet-only versions from the same accounts. Any comment CTA is just a convenience.

Hook formulaEveryone's [doing trend] but no one shows the steps, so here's all of it

How to make it

  1. 1Promise the step-by-step in the hook
  2. 2Walk through each tool, URL or prompt on screen
  3. 3Offer the CTA only for copy-paste convenience

Examples

Best first, one per account. Each links to the original post.

  • @samdespomarketing

    128K followers, Instagram

    β€œEveryone's editing their videos using Claude Code”

    20x their usual views, talking head, ecommerce

  • @shannondrops

    3K followers, TikTok

    β€œπŸŽ„ AI DROPSHIPPING FOR CHRISTMAS 2026 πŸŽ„ Step find the viral product.”

    24x their usual views, video, ecommerce

  • @daveemane

    58K followers, TikTok

    β€œStep by step finding 100+ APPROVED brands (For new Amazon sellers)”

    3.4x their usual views, voiceover, ecommerce

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More business and marketing formats

What’s working in business and marketing this week

How this is measured

  • Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
  • TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
  • A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
  • Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.