Measured Updated dailyMarkdown copy

Impressive end skill first, then the drills

A viral fitness format on TikTok and Instagram

Open on the advanced skill or peak pose, then break down the labeled drills that lead to it.

7

accounts it worked for

8x

median, times their usual

#17

of 79 in fitness

Angle

Talking head, Video

Why it works

The payoff earns the watch, and the saveable drill list follows. Movementwmaia, flowwithabby, resetwithlauren_ and caracalisthenics all did this.

Hook formulaThese are the drills I use to learn [impressive skill]

How to make it

  1. 1Open with a 1-2 second clip of the finished skill
  2. 2Cut to the first drill
  3. 3Number or label each drill
  4. 4Match short cues to each beat

Examples

Best first, one per account. Each links to the original post.

  • @resetwithlauren_

    60K followers, TikTok

    “hip mobility exercises to improve flexibility and middle splits”

    21x their usual views, talking head, pilates and yoga

  • @caracalisthenics

    53K followers, TikTok

    ““I want to start calisthenics but I’m weak...””

    18x their usual views, talking head, pilates and yoga

  • @movementwmaia

    7K followers, TikTok

    “These are the drills I’m using to learn how to float”

    11x their usual views, video, pilates and yoga

  • @flowwithabby

    7K followers, TikTok

    “how to crow”

    7.8x their usual views, video, pilates and yoga

  • @jacobbowerss

    100K followers, TikTok

    “Onodi tips 🤸🏻🕺”

    4.9x their usual views, talking head, calisthenics

  • @fam_hiit_squad

    785K followers, Instagram

    “How do you train your hamstrings without a leg curl machine”

    3.3x their usual views, video, calisthenics

  • @aliyseciana

    185K followers, TikTok

    “Beginner Back Flexibility Routine”

    2.8x their usual views, talking head, pilates and yoga

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More fitness formats

What’s working in fitness this week

How this is measured

  • Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
  • TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
  • A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
  • Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.