Measured Updated dailyMarkdown copy
Put the proof screenshot on screen first
A viral cars format on TikTok and Instagram
Show the document, listing or message on screen behind you, then react to the exact numbers or text.
3
accounts it worked for
19x
median, times their usual
#22
of 41 in cars
Editing trick
Talking head, Green screen
Why it works
Viewers check the claim themselves and feel part of the audit, so the reaction lands harder. The absurd price or contradiction is visible from the first frame.
Hook formula[Everyday product] prices are out of control / Can a [authority] defend their dishonest [document]?
How to make it
- 1Show the screenshot in the first second
- 2Read the key number or line aloud
- 3Point out the contradiction or absurdity
Examples
Best first, one per account. Each links to the original post.
- @delivrdtome
175K followers, Instagram
“Can a manager defend his dishonest website?”
19x their usual views, talking head, car reviews
- @finance.bird
132K followers, TikTok
“Buy a Toyota Supra?”
20x their usual views, talking head, car reviews
- @aliautos99
4K followers, TikTok
“RAV4 prices are out of control”
7.3x their usual views, green screen, car reviews
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Get the MCPMore cars formats
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How this is measured
- Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
- TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
- A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
- Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.