Measured Updated dailyMarkdown copy
Act out the gym stereotypes everyone knows
A viral sports and outdoors format on TikTok and Instagram
Skit recognizable beginner or gym archetypes so every practitioner tags a teammate.
6
accounts it worked for
7x
median, times their usual
#31
of 94 in sports and outdoors
Angle
Slideshow, Skit
Why it works
Universal gym-culture types are readable by outsiders and shareable by insiders. Coryjonesofficial, Ry.vmt and Matt Arroyo all act out the types in a few seconds.
Hook formulaPOV: the beginner who [cliché habit] / [Number] things that give [coaches] the ick.
How to make it
- 1Pick a recognizable type (all-the-gear newbie, the Spaz, the ick)
- 2Act it out with exaggerated reactions
- 3Number or label each type so it is easy to tag
Examples
Best first, one per account. Each links to the original post.
- @mastersswimming
76K followers, Instagram
“SPIRIT Breaststroker, Lane space invasion, Duck-footed stance, Bad knees, Funny faces when breathing, Strained groin, Always leading the...”
22x their usual likes, slideshow, cycling and endurance
- @coryjonesofficial
67K followers, TikTok
“POV: When the beginner asks if his punches are powerful.”
12x their usual views, skit, combat sports
- @ry.vmt
20K followers, TikTok
“3 things that give muay thai coaches the ick.”
6.3x their usual views, skit, combat sports
- @trevorhannant_
1.2M followers, Instagram
“If they have fast reflexes...”
3.3x their usual views, skit, combat sports
- @swimwithliam
15K followers, TikTok
“10 WRONG Ways to Swim Freestyle 😂 Part 1”
8.8x their usual views, skit, cycling and endurance
- @mattarroyomma
731K followers, Instagram
“THESE ARE THE PEOPLE YOU NEVER WANT TO BE IN JIU JITSU”
3.5x their usual views, skit, combat sports
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Get the MCPMore sports and outdoors formats
- Show the finished shot before teaching
17 accounts, median 9x their usual
- Silent red X then green check demo
15 accounts, median 12x their usual
- Film a real student failing, then fixed live
11 accounts, median 8x their usual
- Live stats overlaid on action footage
10 accounts, median 9x their usual
- Draw arrows and circles on technique footage
14 accounts, median 4x their usual
- Put a dollar figure in the hook
6 accounts, median 36x their usual
- Open on the failed rep before the fix
9 accounts, median 9x their usual
- Call out popular advice, then correct it
10 accounts, median 6x their usual
- Hard cut flips the mood on the beat
5 accounts, median 41x their usual
- Loud raw sounds over a gear task
5 accounts, median 36x their usual
How this is measured
- Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
- TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
- A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
- Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.