Measured Updated dailyMarkdown copy

Things I'd do again, one per slide

A viral home and real estate format on TikTok and Instagram

A swipeable list of your best home choices, one per slide, as photos of the finished result.

4

accounts it worked for

20x

median, times their usual

#23

of 65 in home and real estate

Editing trick

Slideshow

Why it works

Each slide is a saveable, copyable idea, and the 'I'd do it again' framing signals trusted, tested advice.

Hook formula[Things/decisions] in my [home/projects] I'd do again and again

How to make it

  1. 1Title it 'things in my home I'd do again'
  2. 2Give each decision its own slide with a short caption
  3. 3Add the cost or source where possible

Examples

Best first, one per account. Each links to the original post.

  • @theivyhouse2

    6K followers, TikTok

    “9 things that make your home instantly tidier”

    45x their usual views, slideshow, diy and renovation

  • @my_neutral_place

    53K followers, TikTok

    “THINGS IN MY HOME (that I’d 100% do again)”

    17x their usual views, slideshow, diy and renovation

  • @kristalsamek

    4K followers, TikTok

    “design decisions in my flip projects I’ll do again and again 🏡”

    24x their usual views, slideshow, diy and renovation

  • @carina.f.duarte

    8K followers, TikTok

    “Things in our home that look expensive but weren't”

    8.0x their usual views, slideshow, diy and renovation

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More home and real estate formats

What’s working in home and real estate this week

How this is measured

  • Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
  • TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
  • A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
  • Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.