Measured Updated dailyMarkdown copy
Same item, two prices, screenshot proof
A viral travel format on TikTok and Instagram
Show the huge price or value gap for the identical thing (seat, flight, points) with side-by-side screenshots before explaining the trick.
4
accounts it worked for
8x
median, times their usual
#35
of 63 in travel
Angle
Video, Green screen, Talking head
Why it works
Seeing two wildly different numbers for the same product creates instant disbelief. The viewer has to stay for the explanation of how to get the cheap one.
Hook formula[High price] vs [low price] for the exact same [item]
How to make it
- 1Open on the high number versus the low number
- 2Show screenshots or red-arrow proof of both
- 3Then explain the rule, tool or redemption that unlocks the lower price
Examples
Best first, one per account. Each links to the original post.
- @lifeofjazz__
100K followers, Instagram
“THE SECRET as to why my business class flights NEVER start in the UK”
26x their usual views, talking head, budget travel
- @milesbeyondborders
126K followers, Instagram
“Most Canadians 🇨🇦 will burn 63,000 RBC Avion Points on a $630 flight ticket”
12x their usual views, video, budget travel
- @traveldaddydave
329K followers, Instagram
“AMEX Points How to Use them RIGHT”
4.0x their usual views, green screen, budget travel
- @bolt.on.points
39K followers, Instagram
“🚨 295k vs 68k same Polaris seat”
4.2x their usual views, green screen, budget travel
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How this is measured
- Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
- TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
- A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
- Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.