Measured Updated dailyMarkdown copy

Exact price stamped on every photo slide

A viral money format on TikTok and Instagram

Show a real photo of each item or venue with its exact cost, to the cent, written on that slide.

3

accounts it worked for

5x

median, times their usual

#35

of 36 in money

Editing trick

Slideshow

Why it works

Real photos with exact numbers feel like transparent receipts. Slides can be saved and copied.

Hook formulaThings I bought in [month] that were worth it, with prices

How to make it

  1. 1Use a real photo per slide
  2. 2Stamp the exact price on it
  3. 3Add the rule or reason behind the spend

Examples

Best first, one per account. Each links to the original post.

  • @bethanyraeroth

    160K followers, Instagram

    β€œThings I bought in September that were worth my money πŸ’Έβ€

    4.5x their usual likes, slideshow, frugal living

  • @katieben11

    15K followers, TikTok

    β€œFREE & low cost rainy day activities to do in Vancouver β˜”οΈβ„οΈπŸŒ§οΈβ€

    5.3x their usual views, slideshow, frugal living

  • @mixedupmoney

    93K followers, Instagram

    β€œI THREW MY SON A POOL PARTY FOR HIS 5TH BIRTHDAY πŸ’¦πŸŠβ€β™‚οΈπŸŽ‰πŸŽˆπŸͺ…πŸ’¦ AND HERE'S HOW MUCH IT COST πŸ‘‰β€

    3.4x their usual likes, slideshow, frugal living

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More money formats

What’s working in money this week

How this is measured

  • Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
  • TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
  • A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
  • Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.