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That Pickleball Guy ads: what's working in its Facebook and Instagram ads, November 2026

That Pickleball Guy (sports and outdoors, physical product) has 5 ads live in the Meta Ad Library that have run 14 days or more or been made in several versions, measured November 8, 2026. Its longest-running ad has run 236 days: “This is the Aura Pro, Friday's most powerful paddle ever.” The ad types it repeats: talking head, product demo, founder to camera.

5

live ads

236 days

longest running

Sports and outdoors

niche

That Pickleball Guy’s live ads, longest running first

  • 236 days

    running, 2 versions

    “This is the Aura Pro, Friday's most powerful paddle ever.”

    Talking headOn-court legal limit power pitch

    5 reasons why I love the Friday Aura Pro: ✅ Gen 4 double thermoformed full-foam paddle made to hit hard ✅ This loud, poppy, and explosive build uses a PATENT-PENDING rubber-wrapped core ✅ Patent-pendi

    See it in the Meta Ad Library

  • 145 days

    running

    “I haven't hit this paddle in a long time, this is Friday's original paddle.”

    Product demoPOV rally and mid-game offer pitch

    New to pickleball? Start with the paddle trusted by 100,000+ players. Huge sweet spot, effortless power and two paddles for just $99.

    See it in the Meta Ad Library

  • 93 days

    running

    “Sound of your next paddle.”

    Founder to cameraCreator signature product walkthrough with sound hook

    5 reasons you need to try the Friday Aura Pro: ✅ Gen 4 double thermoformed full-foam paddle made to hit hard ✅ This loud, poppy, and explosive build uses a PATENT-PENDING rubber-wrapped core ✅ Patent-

    See it in the Meta Ad Library

  • 23 days

    running, 2 versions

    “30-DAY PICKLEBALL CHALLENGE”

    OtherPickleball court zones as typographic grid

    It's easier to keep showing up when someone's there to ask, "How's it going?" On November 1, we're starting the 3.5 → 4.0 Challenge together. For 30 days, you'll have a plan to follow and check-ins t

    See it in the Meta Ad Library

  • 23 days

    running

    “3.5 to 4.0 challenge starts November 1st inside of That Pickleball School”

    Founder to cameraInformation overload diagnosis walk-and-talk

    "I know I'm capable of playing better. I just can't seem to do it consistently." If you've had that thought, you're the player I'm building this for. You watch the videos. Maybe even take notes. Then

    See it in the Meta Ad Library

Other sports and outdoors brands with ads that are working

Every niche’s ads

See the creatives in the full library.

The Volume library shows That Pickleball Guy's ads with the creatives, plus the TikTok and Instagram posts beating their accounts' usual reach. Make your own version in the slideshow editor, or let your AI agent search it over MCP. The library comes with Volume Core and Pro, from $29.99 a month, and every plan starts with a 3-day free trial.

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How this is measured

  • Ads come from the Meta Ad Library: active in the US, and either running 14 days or more or made in 3 or more versions. Brands keep paying for ads that work, so how long an ad has run is the signal.
  • "Days running" counts from the ad's start date in the Meta Ad Library to the day this page was measured. "Versions" is how many variations of the same ad the brand made.
  • A brand gets its own page once 3 or more of its ads qualify. Each ad links to its page in the Meta Ad Library, where the creative itself can be seen.

Your ad here and want it removed? Email [email protected].

Questions

What ads is That Pickleball Guy running on Facebook and Instagram?
5 ads qualify this week: “This is the Aura Pro, Friday's most powerful paddle ever.” (talking head, 236 days); “I haven't hit this paddle in a long time, this is Friday's original paddle.” (product demo, 145 days); “Sound of your next paddle.” (founder to camera, 93 days); “30-DAY PICKLEBALL CHALLENGE” (other, 23 days); “3.5 to 4.0 challenge starts November 1st inside of That Pickleball School” (founder to camera, 23 days). Each links to its Meta Ad Library page on https://tryvolume.app/working/ads/that-pickleball-guy.
What is That Pickleball Guy's longest-running ad?
“This is the Aura Pro, Friday's most powerful paddle ever.”, a talking head (on-court legal limit power pitch) that has run 236 days in 2 versions. Meta Ad Library: https://www.facebook.com/ads/library/?id=811345631993581
What hooks does That Pickleball Guy use in its ads?
Its live ads open with “This is the Aura Pro, Friday's most powerful paddle ever.”, “I haven't hit this paddle in a long time, this is Friday's original paddle.”, “Sound of your next paddle.”, “30-DAY PICKLEBALL CHALLENGE”.
Which other sports and outdoors brands have ads that are working?
Omnia Fishing (4 live ads, longest 1,214 days), Prosendr (3 live ads, longest 1,141 days), Friday Pickleball (3 live ads, longest 1,111 days), My Golfing Store Inc. (4 live ads, longest 1,013 days), NorthernRoyal (5 live ads, longest 900 days). Every niche: https://tryvolume.app/working/ads.
How do I see That Pickleball Guy's ads myself?
Each ad on this page links to the Meta Ad Library, which shows the creative. The Volume library (https://tryvolume.app/library, with Core and Pro) shows them all in one place, and an AI agent with Volume's MCP can call search_library(shelf: "ads", query: "That Pickleball Guy").