# Opening dates for every event, one calendar post

A travel format, measured November 8, 2026 by Volume. https://tryvolume.app/working/travel/opening-dates-for-every-event-one-calendar-post

Make a post that puts the date and place for each seasonal event on every slide or in one dense on-screen list, to be saved as a planner. It worked for 3 accounts, with a median of 10x their usual reach. Type: Editing trick. Seen as: Slideshow.

## Why it works

Exact dates are worth saving for trip planning. Showing them all on screen means people must pause or screenshot.

## How to make it

1. List each event with a date line and a venue line in the same format
2. Show it as a carousel or a dense on-screen sheet over b-roll
3. Say it's for planning or saving

## Hook formula

[Events/openings] in [city] [month/year]: dates and places

## Examples

- @volga_londonstories (1.2M followers, Instagram slideshow): 16x their usual likes. Hook: “OPENING DATES FOR LONDON'S CHRISTMAS MARKETS IN 2026” [Original post](https://www.instagram.com/p/DeB0i3xDeGQ/)
- @newyorkcity.explore (2.9M followers, Instagram slideshow): 10x their usual likes. Hook: “EVENTS YOU CAN’T MISS IN NYC THIS OCTOBER” [Original post](https://www.instagram.com/p/Dd9Vi81DUzs/)
- @mommypoppinshouston (244K followers, Instagram slideshow): 8.2x their usual likes. Hook: “Top Things to do this November in Houston with Kids” [Original post](https://www.instagram.com/p/DexpSy3oIP6/)

More travel formats: https://tryvolume.app/working/travel.md

## Get the full library

The full library has every post, format and hook in travel, plus long-running Meta ads, and your AI agent can search it over MCP. The library comes with Volume Core and Pro, from $29.99 a month, and every plan starts with a 3-day free trial. Start a free trial: https://tryvolume.app/library

Agents: add Volume's MCP server (https://app.tryvolume.app/api/mcp) and call `search_library(shelf: "formats", niche: "Travel")` for every format, `search_library(shelf: "posts", niche: "Travel")` for examples with transcripts and scripts.

## How this is measured

- Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
- TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
- A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
- Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.

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