# First-person letter written for DM-sharing

A relationships and dating format, measured November 8, 2026 by Volume. https://tryvolume.app/working/relationships-and-dating/first-person-letter-written-for-dm-sharing

Write the script as 'I' speaking to 'you', so viewers can send it to their partner or ex as a message they can't say themselves. It worked for 3 accounts, with a median of 15x their usual reach. Type: Angle. Seen as: Voiceover, Talking head.

## Why it works

A direct unsent-letter voice makes the share button the call to action. Gabriella goes further and tells viewers exactly what to send with it.

## How to make it

1. Write in first person addressed to 'you'
2. Include a reassuring reframe or a confession
3. Close with 'send this to them' or the exact message to send

## Hook formula

They say [negative belief]. I don't believe that, [I still / I'm yours]. Send this to them.

## Examples

- @minimindmentor_9 (47K followers, TikTok voiceover): 36x their usual views. Hook: “they say distance kills love” [Original post](https://www.tiktok.com/@minimindmentor_9/video/7701110499043249438)
- @therealconnect.1 (268K followers, TikTok talking head): 26x their usual views. Hook: “YOU CHEATED AND” [Original post](https://www.tiktok.com/@therealconnect.1/video/7697502630813158686)
- @thegabriellapomare (78K followers, Instagram talking head): 2.6x their usual views. Hook: “Couples therapy doesn't always need to be the emergency room of a relationship.” [Original post](https://www.instagram.com/p/Deulk_cStc2/)

More relationships and dating formats: https://tryvolume.app/working/relationships-and-dating.md

## Get the full library

The full library has every post, format and hook in relationships and dating, plus long-running Meta ads, and your AI agent can search it over MCP. The library comes with Volume Core and Pro, from $29.99 a month, and every plan starts with a 3-day free trial. Start a free trial: https://tryvolume.app/library

Agents: add Volume's MCP server (https://app.tryvolume.app/api/mcp) and call `search_library(shelf: "formats", niche: "Relationships and dating")` for every format, `search_library(shelf: "posts", niche: "Relationships and dating")` for examples with transcripts and scripts.

## How this is measured

- Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
- TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
- A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
- Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.

Your post here and want it removed? Email support@tryvolume.app.