# Short loop video, real list in caption

A money format, measured November 8, 2026 by Volume. https://tryvolume.app/working/money/short-loop-video-real-list-in-caption

Post a 6 to 9 second looping B-roll clip and put the numbered, itemized list in the caption. It worked for 3 accounts, with a median of 10x their usual reach. Type: Editing trick. Seen as: Video.

## Why it works

The clip replays while viewers read the caption, which boosts replays and saves. The list carries the value, not the footage.

## How to make it

1. Pick a short, calm B-roll loop with a text hook
2. Write a numbered list in the caption with specifics
3. Tell viewers to save it

## Hook formula

[Number] [habits/red flags/truths] that [outcome], list in caption

## Examples

- @everydollar (239K followers, Instagram video): 32x their usual views. Hook: “15 habits that cut $1000 a month immediately” [Original post](https://www.instagram.com/p/DfDQHcmOEQy/)
- @budgettosuccess (7K followers, TikTok video): 9.7x their usual views. Hook: “20 RED flags you're struggling financially” [Original post](https://www.tiktok.com/@budgettosuccess/video/7694672751298170125)
- @inspiredbudget (215K followers, Instagram video): 3.5x their usual views. Hook: “I'm 39. Here's what I needed to hear 10 years ago... Save this if you're 29” [Original post](https://www.instagram.com/p/Dd9eL6wiehy/)

More money formats: https://tryvolume.app/working/money.md

## Get the full library

The full library has every post, format and hook in money, plus long-running Meta ads, and your AI agent can search it over MCP. The library comes with Volume Core and Pro, from $29.99 a month, and every plan starts with a 3-day free trial. Start a free trial: https://tryvolume.app/library

Agents: add Volume's MCP server (https://app.tryvolume.app/api/mcp) and call `search_library(shelf: "formats", niche: "Money")` for every format, `search_library(shelf: "posts", niche: "Money")` for examples with transcripts and scripts.

## How this is measured

- Every post is compared with its own account's usual reach, not with other accounts. "14x their usual" means the post got 14 times the median views of that account's recent posts.
- TikTok videos and Instagram Reels are measured on views. Instagram carousels have no view count, so they are measured on likes against the account's usual likes, and say so.
- A post makes the library at 2x its account's usual or more. A format is a repeatable move (what is said or shown, or how it is edited) that several accounts used in breakout posts. It is listed here once it worked for 3 or more different accounts.
- Formats rank on how many accounts they worked for and how far above usual, damped so a fluke on one tiny account cannot outrank a format that worked for ten.

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