# WHOOP ads: what's working in its Facebook and Instagram ads, November 2026 Measured November 8, 2026 by Volume. https://tryvolume.app/working/ads/whoop WHOOP (health and wellness, physical product) has 4 ads live in the Meta Ad Library that have run 14 days or more or been made in several versions, measured November 8, 2026. Its longest-running ad has run 84 days: “Alright! Gym bag is packed and we're ready to go!” The ad types it repeats: talking head, static, lifestyle. ## WHOOP's live ads, longest running first ### 1. “Alright! Gym bag is packed and we're ready to go!” - Type: Talking head. Format: Clone skit: gym rat vs recovery data - Running: 84 days. Reach: #1 by reach of WHOOP's 19 active ads - Ad text: See patterns in your sleep, strain, and recovery with WHOOP - [Meta Ad Library](https://www.facebook.com/ads/library/?id=1536963730863977) ### 2. “Change outfits, keep insights” - Type: Static. Format: Fitness tracker styled as fine jewelry - Running: 67 days, 3 versions. Reach: #22 by reach of WHOOP's 19 active ads - Ad text: From workouts to weekends, WHOOP helps you understand how your body responds so you can keep improving. - [Meta Ad Library](https://www.facebook.com/ads/library/?id=1543344140370892) ### 3. “THE WEARABLE THAT WEARS WELL” - Type: Static. Format: Tech tracker styled as fine jewelry - Running: 67 days, 3 versions. Reach: #13 by reach of WHOOP's 19 active ads - Ad text: What you make time for shapes how you feel. WHOOP helps you understand the connection. - [Meta Ad Library](https://www.facebook.com/ads/library/?id=959222967187159) ### 4. “THE WEARABLE THAT WEARS WELL” - Type: Lifestyle. Format: Match-cut wrist rotation band showcase - Running: 48 days. Reach: #2 by reach of WHOOP's 19 active ads - Ad text: Your days are made up of the things that matter to you. WHOOP helps you understand what they're doing for your health. - [Meta Ad Library](https://www.facebook.com/ads/library/?id=951652257982344) ## Other health and wellness brands - [Inito](https://tryvolume.app/working/ads/inito.md): 4 live ads, longest 658 days - [CPAP.com](https://tryvolume.app/working/ads/cpap-com.md): 3 live ads, longest 467 days - [FC2 Female Condom® (internal condom)](https://tryvolume.app/working/ads/fc2-female-condom-internal-condom.md): 5 live ads, longest 395 days - [Bend: Stretching & Flexibility](https://tryvolume.app/working/ads/bend-stretching-and-flexibility.md): 4 live ads, longest 385 days - [Sidekick](https://tryvolume.app/working/ads/sidekick.md): 5 live ads, longest 342 days - [Restelle](https://tryvolume.app/working/ads/restelle.md): 5 live ads, longest 321 days - [Alicia Darling](https://tryvolume.app/working/ads/alicia-darling.md): 5 live ads, longest 276 days - [TreatMyOCD](https://tryvolume.app/working/ads/treatmyocd.md): 5 live ads, longest 245 days ## See the creatives The Volume library shows WHOOP's ads with the creatives, plus the TikTok and Instagram posts beating their accounts' usual reach. Make your own version in the slideshow editor, or let your AI agent search it over MCP. The library comes with Volume Core and Pro, from $29.99 a month, and every plan starts with a 3-day free trial. Start a free trial: https://tryvolume.app/library Agents: add Volume's MCP server (https://app.tryvolume.app/api/mcp) and call `search_library(shelf: "ads", query: "WHOOP")`. ## How this is measured - Ads come from the Meta Ad Library: active in the US, and either running 14 days or more or made in 3 or more versions. Brands keep paying for ads that work, so how long an ad has run is the signal. - "Days running" counts from the ad's start date in the Meta Ad Library to the day this page was measured. "Versions" is how many variations of the same ad the brand made. - A brand gets its own page once 3 or more of its ads qualify. Each ad links to its page in the Meta Ad Library, where the creative itself can be seen. ## FAQ **What ads is WHOOP running on Facebook and Instagram?** 4 ads qualify this week: “Alright! Gym bag is packed and we're ready to go!” (talking head, 84 days); “Change outfits, keep insights” (static, 67 days); “THE WEARABLE THAT WEARS WELL” (static, 67 days); “THE WEARABLE THAT WEARS WELL” (lifestyle, 48 days). Each links to its Meta Ad Library page on https://tryvolume.app/working/ads/whoop. **What is WHOOP's longest-running ad?** “Alright! Gym bag is packed and we're ready to go!”, a talking head (clone skit: gym rat vs recovery data) that has run 84 days. Meta Ad Library: https://www.facebook.com/ads/library/?id=1536963730863977 **What hooks does WHOOP use in its ads?** Its live ads open with “Alright! Gym bag is packed and we're ready to go!”, “Change outfits, keep insights”, “THE WEARABLE THAT WEARS WELL”, “THE WEARABLE THAT WEARS WELL”. **Which other health and wellness brands have ads that are working?** Inito (4 live ads, longest 658 days), CPAP.com (3 live ads, longest 467 days), FC2 Female Condom® (internal condom) (5 live ads, longest 395 days), Bend: Stretching & Flexibility (4 live ads, longest 385 days), Sidekick (5 live ads, longest 342 days). Every niche: https://tryvolume.app/working/ads. **How do I see WHOOP's ads myself?** Each ad on this page links to the Meta Ad Library, which shows the creative. The Volume library (https://tryvolume.app/library, with Core and Pro) shows them all in one place, and an AI agent with Volume's MCP can call search_library(shelf: "ads", query: "WHOOP"). Your ad here and want it removed? Email support@tryvolume.app.