# Oath ads: what's working in its Facebook and Instagram ads, November 2026

Measured November 8, 2026 by Volume. https://tryvolume.app/working/ads/oath

Oath (fitness, physical product) has 5 ads live in the Meta Ad Library that have run 14 days or more or been made in several versions, measured November 8, 2026. Its longest-running ad has run 61 days: “Save up to 35% We've got more than we need”. The ad types it repeats: static, lifestyle.

## Oath's live ads, longest running first

### 1. “Save up to 35% We've got more than we need”

- Type: Static. Format: Armful of overstock inventory sale
- Running: 61 days, 2 versions. Reach: #19 by reach of Oath's 16 active ads
- Ad text: Save up to 35% on some of your favorite Oath Clear Protein and Hydration flavors.
- [Meta Ad Library](https://www.facebook.com/ads/library/?id=1343025114572905)

### 2. “WE MADE TOO MUCH 50% OFF”

- Type: Static. Format: 'We made too much' overstock discount
- Running: 47 days, 2 versions. Reach: #5 by reach of Oath's 16 active ads
- Ad text: We’ve got more than we need. Save 50% on Oath Frosty Lemonade Clear Protein.
- [Meta Ad Library](https://www.facebook.com/ads/library/?id=1564420345156933)

### 3. “OATH CLEAR PROTEIN NEW FLAVORS”

- Type: Static. Format: Retail basket flat-lay with aisle callout
- Running: 27 days. Reach: #3 by reach of Oath's 16 active ads
- Ad text: 20g of delicious, refreshing protein, because protein doesn’t have to taste like sadness. Now available at Target in Sporting Goods.
- [Meta Ad Library](https://www.facebook.com/ads/library/?id=1130727889477308)

### 4. “Must have!”

- Type: Lifestyle. Format: Retail launch POV shelf-clearing run
- Running: 27 days, 3 versions. Reach: #12 by reach of Oath's 16 active ads
- Ad text: 🚨 Attention Target shoppers, Oath has landed in Target! 🚨 Frosty Lemonade, Coco Razz, and Island Mango Clear Whey as well as Chocolate Brownie Whey Protein are now available online and in select Ta
- [Meta Ad Library](https://www.facebook.com/ads/library/?id=1827387738708382)

### 5. “Save up to 35% We've got more than we need”

- Type: Static. Format: Armful of overstock inventory sale
- Running: 27 days. Reach: #1 by reach of Oath's 16 active ads
- Ad text: We made too much (oops!). Save up to 35% on select Oath products.
- [Meta Ad Library](https://www.facebook.com/ads/library/?id=1840891883744316)

## Other fitness brands

- [YouFit Gyms](https://tryvolume.app/working/ads/youfit-gyms.md): 3 live ads, longest 944 days
- [Crossover Symmetry](https://tryvolume.app/working/ads/crossover-symmetry.md): 4 live ads, longest 880 days
- [Fully Loaded ALPHA](https://tryvolume.app/working/ads/fully-loaded-alpha.md): 3 live ads, longest 859 days
- [Power Plate Beauty & Wellness](https://tryvolume.app/working/ads/power-plate-beauty-and-wellness.md): 5 live ads, longest 803 days
- [Violeva](https://tryvolume.app/working/ads/violeva.md): 5 live ads, longest 712 days
- [Setgraph](https://tryvolume.app/working/ads/setgraph.md): 4 live ads, longest 699 days
- [Freak Athlete](https://tryvolume.app/working/ads/freak-athlete.md): 5 live ads, longest 636 days
- [Fitbod](https://tryvolume.app/working/ads/fitbod.md): 5 live ads, longest 603 days

## See the creatives

The Volume library shows Oath's ads with the creatives, plus the TikTok and Instagram posts beating their accounts' usual reach. Make your own version in the slideshow editor, or let your AI agent search it over MCP. The library comes with Volume Core and Pro, from $29.99 a month, and every plan starts with a 3-day free trial. Start a free trial: https://tryvolume.app/library

Agents: add Volume's MCP server (https://app.tryvolume.app/api/mcp) and call `search_library(shelf: "ads", query: "Oath")`.

## How this is measured

- Ads come from the Meta Ad Library: active in the US, and either running 14 days or more or made in 3 or more versions. Brands keep paying for ads that work, so how long an ad has run is the signal.
- "Days running" counts from the ad's start date in the Meta Ad Library to the day this page was measured. "Versions" is how many variations of the same ad the brand made.
- A brand gets its own page once 3 or more of its ads qualify. Each ad links to its page in the Meta Ad Library, where the creative itself can be seen.

## FAQ

**What ads is Oath running on Facebook and Instagram?**
5 ads qualify this week: “Save up to 35% We've got more than we need” (static, 61 days); “WE MADE TOO MUCH 50% OFF” (static, 47 days); “OATH CLEAR PROTEIN NEW FLAVORS” (static, 27 days); “Must have!” (lifestyle, 27 days); “Save up to 35% We've got more than we need” (static, 27 days). Each links to its Meta Ad Library page on https://tryvolume.app/working/ads/oath.

**What is Oath's longest-running ad?**
“Save up to 35% We've got more than we need”, a static (armful of overstock inventory sale) that has run 61 days in 2 versions. Meta Ad Library: https://www.facebook.com/ads/library/?id=1343025114572905

**What hooks does Oath use in its ads?**
Its live ads open with “Save up to 35% We've got more than we need”, “WE MADE TOO MUCH 50% OFF”, “OATH CLEAR PROTEIN NEW FLAVORS”, “Must have!”.

**Which other fitness brands have ads that are working?**
YouFit Gyms (3 live ads, longest 944 days), Crossover Symmetry (4 live ads, longest 880 days), Fully Loaded ALPHA (3 live ads, longest 859 days), Power Plate Beauty & Wellness (5 live ads, longest 803 days), Violeva (5 live ads, longest 712 days). Every niche: https://tryvolume.app/working/ads.

**How do I see Oath's ads myself?**
Each ad on this page links to the Meta Ad Library, which shows the creative. The Volume library (https://tryvolume.app/library, with Core and Pro) shows them all in one place, and an AI agent with Volume's MCP can call search_library(shelf: "ads", query: "Oath").


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