# Dan Lok ads: what's working in its Facebook and Instagram ads, November 2026 Measured November 8, 2026 by Volume. https://tryvolume.app/working/ads/dan-lok Dan Lok (learning and careers, course) has 5 ads live in the Meta Ad Library that have run 14 days or more or been made in several versions, measured November 8, 2026. Its longest-running ad has run 537 days: “WHAT TO DO IF A TEAM MEMBER UNDERPERFORMS (LIVE ROLEPLAY)”. The ad types it repeats: other, listicle, podcast clip. ## Dan Lok's live ads, longest running first ### 1. “WHAT TO DO IF A TEAM MEMBER UNDERPERFORMS (LIVE ROLEPLAY)” - Type: Other. Format: Live seminar roleplay with real-time correction - Running: 537 days. Reach: #4 by reach of Dan Lok's 19 active ads - Ad text: How can I attract the top 1% of my market? After working with thousands of Coaches and Consultants across many niches, it always end up coming back to the same answer. It’s how you position yourself - [Meta Ad Library](https://www.facebook.com/ads/library/?id=660862413460475) ### 2. “THERE ARE FOUR TYPES OF CLIENTS.” - Type: Listicle. Format: Live seminar client quadrant framework - Running: 537 days. Reach: #3 by reach of Dan Lok's 19 active ads - Ad text: The 4 Types of Clients and How to Manage Them #clients #business #customers #sales - [Meta Ad Library](https://www.facebook.com/ads/library/?id=1243709240785130) ### 3. “HATE SELLING? HIRE A TEAM WITH THESE STEPS” - Type: Podcast clip. Format: Fly-on-the-wall mastermind lunch coaching clip - Running: 537 days. Reach: #2 by reach of Dan Lok's 19 active ads - Ad text: Love your clients, but hate selling them your programs and services? Don’t sweat it. There is a solution for that. And no, you don’t need to subscribe to anything to get an answer 🙂 I’ll tell you - [Meta Ad Library](https://www.facebook.com/ads/library/?id=3177876015696389) ### 4. “You have low volume and high ticket.” - Type: Other. Format: Live seminar whiteboard quadrant framework clip - Running: 537 days. Reach: #1 by reach of Dan Lok's 19 active ads - Ad text: See what your business needs so it can scale in this live recording from 9-figure CEO Dan Lok. - [Meta Ad Library](https://www.facebook.com/ads/library/?id=655676137310302) ### 5. “There are 16 kinds of Business Owners... WHICH ONE ARE YOU?” - Type: Static. Format: Locked 16-type personality matrix quiz - Running: 94 days, 2 versions. Reach: #17 by reach of Dan Lok's 19 active ads - Ad text: If firing the problem person didn't fix the problem, the problem was never the person. You knew who it was. So did everyone else. You spent months building the case in your own head, you finally made - [Meta Ad Library](https://www.facebook.com/ads/library/?id=4402104806703776) ## Other learning and careers brands - [PMTraining](https://tryvolume.app/working/ads/pmtraining.md): 3 live ads, longest 1,592 days - [Lucky Little Learners](https://tryvolume.app/working/ads/lucky-little-learners.md): 4 live ads, longest 1,229 days - [Umi - learn a language](https://tryvolume.app/working/ads/umi-learn-a-language.md): 5 live ads, longest 685 days - [Yorkshire College Planning](https://tryvolume.app/working/ads/yorkshire-college-planning.md): 5 live ads, longest 623 days - [Mindvalley](https://tryvolume.app/working/ads/mindvalley.md): 5 live ads, longest 606 days - [Resume.co](https://tryvolume.app/working/ads/resume-co.md): 4 live ads, longest 543 days - [Power Homeschool](https://tryvolume.app/working/ads/power-homeschool.md): 4 live ads, longest 483 days - [Growth Wise Tutoring](https://tryvolume.app/working/ads/growth-wise-tutoring.md): 5 live ads, longest 440 days ## See the creatives The Volume library shows Dan Lok's ads with the creatives, plus the TikTok and Instagram posts beating their accounts' usual reach. Make your own version in the slideshow editor, or let your AI agent search it over MCP. The library comes with Volume Core and Pro, from $29.99 a month, and every plan starts with a 3-day free trial. Start a free trial: https://tryvolume.app/library Agents: add Volume's MCP server (https://app.tryvolume.app/api/mcp) and call `search_library(shelf: "ads", query: "Dan Lok")`. ## How this is measured - Ads come from the Meta Ad Library: active in the US, and either running 14 days or more or made in 3 or more versions. Brands keep paying for ads that work, so how long an ad has run is the signal. - "Days running" counts from the ad's start date in the Meta Ad Library to the day this page was measured. "Versions" is how many variations of the same ad the brand made. - A brand gets its own page once 3 or more of its ads qualify. Each ad links to its page in the Meta Ad Library, where the creative itself can be seen. ## FAQ **What ads is Dan Lok running on Facebook and Instagram?** 5 ads qualify this week: “WHAT TO DO IF A TEAM MEMBER UNDERPERFORMS (LIVE ROLEPLAY)” (other, 537 days); “THERE ARE FOUR TYPES OF CLIENTS.” (listicle, 537 days); “HATE SELLING? HIRE A TEAM WITH THESE STEPS” (podcast clip, 537 days); “You have low volume and high ticket.” (other, 537 days); “There are 16 kinds of Business Owners... WHICH ONE ARE YOU?” (static, 94 days). Each links to its Meta Ad Library page on https://tryvolume.app/working/ads/dan-lok. **What is Dan Lok's longest-running ad?** “WHAT TO DO IF A TEAM MEMBER UNDERPERFORMS (LIVE ROLEPLAY)”, a other (live seminar roleplay with real-time correction) that has run 537 days. Meta Ad Library: https://www.facebook.com/ads/library/?id=660862413460475 **What hooks does Dan Lok use in its ads?** Its live ads open with “WHAT TO DO IF A TEAM MEMBER UNDERPERFORMS (LIVE ROLEPLAY)”, “THERE ARE FOUR TYPES OF CLIENTS.”, “HATE SELLING? HIRE A TEAM WITH THESE STEPS”, “You have low volume and high ticket.”. **Which other learning and careers brands have ads that are working?** PMTraining (3 live ads, longest 1,592 days), Lucky Little Learners (4 live ads, longest 1,229 days), Umi - learn a language (5 live ads, longest 685 days), Yorkshire College Planning (5 live ads, longest 623 days), Mindvalley (5 live ads, longest 606 days). Every niche: https://tryvolume.app/working/ads. **How do I see Dan Lok's ads myself?** Each ad on this page links to the Meta Ad Library, which shows the creative. The Volume library (https://tryvolume.app/library, with Core and Pro) shows them all in one place, and an AI agent with Volume's MCP can call search_library(shelf: "ads", query: "Dan Lok"). Your ad here and want it removed? Email support@tryvolume.app.