# All Pets Covered ads: what's working in its Facebook and Instagram ads, November 2026

Measured November 8, 2026 by Volume. https://tryvolume.app/working/ads/all-pets-covered

All Pets Covered (family and pets, service) has 3 ads live in the Meta Ad Library that have run 14 days or more or been made in several versions, measured November 8, 2026. Its longest-running ad has run 120 days: “Pet Insurance for Yorkies”. The ad types it repeats: listicle, other.

## All Pets Covered's live ads, longest running first

### 1. “Pet Insurance for Yorkies”

- Type: Listicle. Format: Hyper-segmented breed callout with price anchor
- Running: 120 days. Reach: #1 by reach of All Pets Covered's 3 active ads
- Ad text: Be Ready for Any Vet Emergency 🚑
- [Meta Ad Library](https://www.facebook.com/ads/library/?id=1068463422280972)

### 2. “CHOOSE YOUR BREED”

- Type: Other. Format: Faux-interactive breed selector quiz grid
- Running: 88 days. Reach: #2 by reach of All Pets Covered's 3 active ads
- Ad text: Be Ready for Any Vet Emergency 🚑
- [Meta Ad Library](https://www.facebook.com/ads/library/?id=1956164551733137)

### 3. “Don't buy pet insurance, not yet.”

- Type: Other. Format: Marker crossing out printed vet bill
- Running: 46 days. Reach: #4 by reach of All Pets Covered's 3 active ads
- Ad text: Be Ready for Any Vet Emergency 🚑
- [Meta Ad Library](https://www.facebook.com/ads/library/?id=1019566771103634)

## Other family and pets brands

- [West Michigan K9](https://tryvolume.app/working/ads/west-michigan-k9.md): 3 live ads, longest 2,159 days
- [The Mellow Dog](https://tryvolume.app/working/ads/the-mellow-dog.md): 5 live ads, longest 1,073 days
- [Ivan Balabanov](https://tryvolume.app/working/ads/ivan-balabanov.md): 4 live ads, longest 1,054 days
- [Baby Knits](https://tryvolume.app/working/ads/baby-knits.md): 5 live ads, longest 775 days
- [Paco&Pepper](https://tryvolume.app/working/ads/paco-and-pepper.md): 4 live ads, longest 742 days
- [Catalyst Pet Natural Litter](https://tryvolume.app/working/ads/catalyst-pet-natural-litter.md): 5 live ads, longest 539 days
- [BestMoney Pet Insurance](https://tryvolume.app/working/ads/bestmoney-pet-insurance.md): 4 live ads, longest 537 days
- [Strolee Baby](https://tryvolume.app/working/ads/strolee-baby.md): 5 live ads, longest 460 days

## See the creatives

The Volume library shows All Pets Covered's ads with the creatives, plus the TikTok and Instagram posts beating their accounts' usual reach. Make your own version in the slideshow editor, or let your AI agent search it over MCP. The library comes with Volume Core and Pro, from $29.99 a month, and every plan starts with a 3-day free trial. Start a free trial: https://tryvolume.app/library

Agents: add Volume's MCP server (https://app.tryvolume.app/api/mcp) and call `search_library(shelf: "ads", query: "All Pets Covered")`.

## How this is measured

- Ads come from the Meta Ad Library: active in the US, and either running 14 days or more or made in 3 or more versions. Brands keep paying for ads that work, so how long an ad has run is the signal.
- "Days running" counts from the ad's start date in the Meta Ad Library to the day this page was measured. "Versions" is how many variations of the same ad the brand made.
- A brand gets its own page once 3 or more of its ads qualify. Each ad links to its page in the Meta Ad Library, where the creative itself can be seen.

## FAQ

**What ads is All Pets Covered running on Facebook and Instagram?**
3 ads qualify this week: “Pet Insurance for Yorkies” (listicle, 120 days); “CHOOSE YOUR BREED” (other, 88 days); “Don't buy pet insurance, not yet.” (other, 46 days). Each links to its Meta Ad Library page on https://tryvolume.app/working/ads/all-pets-covered.

**What is All Pets Covered's longest-running ad?**
“Pet Insurance for Yorkies”, a listicle (hyper-segmented breed callout with price anchor) that has run 120 days. Meta Ad Library: https://www.facebook.com/ads/library/?id=1068463422280972

**What hooks does All Pets Covered use in its ads?**
Its live ads open with “Pet Insurance for Yorkies”, “CHOOSE YOUR BREED”, “Don't buy pet insurance, not yet.”.

**Which other family and pets brands have ads that are working?**
West Michigan K9 (3 live ads, longest 2,159 days), The Mellow Dog (5 live ads, longest 1,073 days), Ivan Balabanov (4 live ads, longest 1,054 days), Baby Knits (5 live ads, longest 775 days), Paco&Pepper (4 live ads, longest 742 days). Every niche: https://tryvolume.app/working/ads.

**How do I see All Pets Covered's ads myself?**
Each ad on this page links to the Meta Ad Library, which shows the creative. The Volume library (https://tryvolume.app/library, with Core and Pro) shows them all in one place, and an AI agent with Volume's MCP can call search_library(shelf: "ads", query: "All Pets Covered").


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